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SEO 1 Forums > SEO >

SiteRank



Author Thread
Andrew
Senior Member


Joined: 21 Feb 2005
Good Posts: 997
Location: apache/domlogs
SiteRank  Reply with quote  

SiteRank is a concept that every SEO should be aware, as it is likely to be a factor in modern search engine rankings. The basic concept is that a high PageRank'd page from a site full of well respected pages will do better than a high PageRank'd page from a site with few well respected pages. Respect in this case equals lots links from lots of different sites with richness of anchor text.

The lesson is that you will do better creating a quality popular site full of lots of content, than trying to game the search engines by SEO'ing your homepage to the max. You can SEO all you want, but when the engines sense a strong case of "link love" those sites will wind up in more SERPs.

quote:

What is SiteRank?

If PageRank measures the importance of an individual page, SiteRank measures the quality of a site. Major factors that can measure the quality of a site may include:


  1. strength of content (size of the related content pages),
  2. quality of links (links from diversified sites with variant anchor text to many different pages),
  3. freshness of the content (regular update of content),
  4. uniqueness of content (less percentage of duplicate content),
  5. age of the site,
  6. outgoing links (less percentage of deadlinks and more relevant links), and
  7. Pagerank.


It's not harder to come up with a simple mathematical formula for calculating the SiteRank.

Why SiteRank and How Does It work?

When Sergy Brin and Larry Page (Google founders) weren't happy about the search results from early search engines (lycos, excite etc.), they tried Latent Semantic Indexing (LSI) to improve the quality of search results. SLI didn't work really well. One of things they noticed that was some one-sentence page ranked #1 for very competitive search terms. So they introduced PageRank from Graphic Theory. PageRank drastically improved the quality of search results and the performance of search. A search engine can serve majority of searches using a small amount of documents. It (may) work like this:


  • if the search terms aren't specific, look at pages with higher PR pages (PR4 or higher?) only
  • if it can't find enough matching pages, search for pages with lower PRs.
  • if the search terms are very specific, search for both higher and lower PR pages.


That was when Google had a few million pages in its index database. Now with billions of pages in the index database, the new heuristic algorithm may work like this:


  • if the search terms aren't specific, look at pages from sites with higher SiteRanks (SR4 or higher?) only
  • if it can't find enough matching pages, search for pages from sites with lower SiteRanks.
  • if the search terms are very specific (more # of search words), search for pages from both higher and lower SiteRanks.


Observation of SiteRank


  • If your site get a lot of traffic from keywords that appear only once in a page (not even in title or anchor text), your site has a very good SiteRank.
  • If your site get majority traffic from keywords that appear in title and anchor text, your site has a average or reasonable SiteRank.
  • If Pages that link to your pages are ranked higher than your page, your site has a low SiteRank.
  • Sandbox or Google Penalty - a very low SiteRank. Why adding many garbage words to your search terms can turn off Sandbox? Remember: "if the search terms are very specific (more # of search words), search for pages from both higher and lower SiteRanks".
  • Google Ban - a zero SiteRank. Google de-indexes a whole domain, not a sub-domain, not or a few directories. The algorithm work at site level.


Bruce Zhang on SiteRank


Post Fri Dec 16, 2005 2:07 am
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fahmohd
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Joined: 05 Sep 2005
Good Posts: 187

 Reply with quote  

Thanks for the nice information
Post Fri Dec 16, 2005 4:32 pm
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ammon
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Joined: 25 Oct 2005
Good Posts: 24

 Reply with quote  

neat
Post Fri Dec 16, 2005 6:39 pm
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tork311
Senior Member


Joined: 07 Dec 2005
Good Posts: 484
Location: Houston
 Reply with quote  

Andrew, where did that article come from?


Houston Colocation Online Server Backup
Post Fri Dec 16, 2005 7:08 pm
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Andrew
Senior Member


Joined: 21 Feb 2005
Good Posts: 997
Location: apache/domlogs
 Reply with quote  

http://www.4th-media.com/google/siterank.php
Post Sat Dec 17, 2005 12:09 am
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Snerdey
New Member


Joined: 20 Apr 2005
Good Posts: 12
Location: Austin Texas
Up and down in one day?  Reply with quote  

Can anyone tell me why our site would go from a 5 to a 6 about three months ago and then drop to a 5 again and then just yesterday jump to a 6 and then today drop to a 5 again. Rolling Eyes

I would appricate any suggestions as to how I can stop the "yo yo" effect =)

Thanks and Happy Holidays!
Snerdey
Post Mon Dec 19, 2005 3:45 pm
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tork311
Senior Member


Joined: 07 Dec 2005
Good Posts: 484
Location: Houston
 Reply with quote  

have you tried www.mcdar.net the data center tool? Sounds like you are seeing old data center data.


Houston Colocation Online Server Backup
Post Mon Dec 19, 2005 3:53 pm
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Snerdey
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Joined: 20 Apr 2005
Good Posts: 12
Location: Austin Texas
 Reply with quote  

Thanks as that was very helpful to understand what you talking about as I never knew that :)
Post Mon Dec 19, 2005 4:14 pm
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Cartman
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Joined: 14 Dec 2005
Good Posts: 149

 Reply with quote  

could anyone semi predict if I will have any PR/ Site Rank at the next update? I am following up all I read on SEO carefully, and I have excellent SEPRs on all my main phrazes?
Post Mon Dec 19, 2005 11:15 pm
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ibold
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Joined: 09 Dec 2005
Good Posts: 169
Location: Reading, PA, USA
 Reply with quote  

quote:
Originally posted by Cartman
could anyone semi predict if I will have any PR/ Site Rank at the next update? I am following up all I read on SEO carefully, and I have excellent SEPRs on all my main phrazes?


It's hard enough to figure out why we have the rank we do..let alone predicting it. It's almost impossible.


iPowerWeb Review | The Meaning of Dreams
Post Tue Jan 10, 2006 5:40 pm
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dburdon
Senior Member


Joined: 02 Aug 2005
Good Posts: 1216
Location: Kent, England
Red Herring  Reply with quote  

I'm increasingly of the opinion that PR is a red herring. Relevance is more important.


Simply Clicks | Travel Thinking | UK Search Blog
Post Thu Jan 12, 2006 10:14 am
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tork311
Senior Member


Joined: 07 Dec 2005
Good Posts: 484
Location: Houston
 Reply with quote  

PR and relevance go hand in hand, if sites that are ranking are all pr6's then you will probably need more links.


Houston Colocation Online Server Backup
Post Thu Jan 12, 2006 5:07 pm
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dionsis
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Joined: 23 Dec 2005
Good Posts: 246
Location: Dublin, Ireland
 Reply with quote  

my site used to have so much news passing through it each day that i think google loves it, the main page was completely different every day for a span of about 6 month.

and it got to PR3 without any real value links coming in.

so content could very well throw more than a reason to visit


http://www.goldenplec.com
http://www.aidancuffe.com
Post Thu Jan 12, 2006 7:17 pm
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Chris
Senior Member


Joined: 26 Oct 2005
Good Posts: 318

 Reply with quote  

quote:
Originally posted by dionsis
and it got to PR3 without any real value links coming in.



Remember though that PR only comes from incoming links. That PR3 is a result of having links to your page. PR comes from a fairly simple formula which you can read about here: http://www.iprcom.com/papers/pagerank/


House Buying . Money Guide . House Shop . Personal Money Guide
Post Thu Jan 12, 2006 9:14 pm
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DNLodge
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Joined: 11 Dec 2005
Good Posts: 102

 Reply with quote  

Interesting


Webmaster Forums
Post Sat Jan 14, 2006 1:36 pm
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