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SEO 1 Forums > SEM >

How do PPC Campaigns and SEO Work Together?



Author Thread
priyagupta15



Joined: 25 Aug 2011
Good Posts: 0

How do PPC Campaigns and SEO Work Together?  Reply with quote  

How do PPC Campaigns and SEO Work Together?

i am plaining to use adwords, can any1 give any tips?

No fake signatures - thanks


Hi, I'm new to SEO 1.
Post Thu Aug 25, 2011 7:28 am
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cucu



Joined: 26 Aug 2011
Good Posts: 0

 Reply with quote  

I don't know,but want to know, waiting for the answer! Rolling Eyes Rolling Eyes


Hi, I'm new to SEO 1.
Post Fri Aug 26, 2011 2:16 am
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jackdalson
Contributing Member


Joined: 16 Apr 2010
Good Posts: 47

Re:  Reply with quote  

Both SEO and PPC are excellent techniques for driving traffic to your website. It's all depending upon your business needs, budget and time constraints, and other factors, you may better.

SEO:
1. Is "free" in the sense that no money changes hands when someone clicks on a search engine result to your site, provided that your site is ranking well.

PPC:
1. Gets traffic to your site almost instantaneously; you can have a campaign up and running in minutes.
2. Allows you to experiment with which keywords are most effective in getting to your site traffic that converts and which ones do not convert.
Post Mon Aug 29, 2011 6:44 am
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erikko
New Member


Joined: 11 Apr 2008
Good Posts: 11

 Reply with quote  

You can use PPC for instant traffic while SEO for organic traffic and search ranking results.


Hi, I'm new to SEO 1.
Post Mon Sep 12, 2011 1:30 am
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Jessica
Preferred Member


Joined: 26 Jul 2011
Good Posts: 170

 Reply with quote  

Hi,
Both are beneficial.
My suggestion to you is, if you want instant traffic then go for PPC.
But, if you looking for long term organic traffic and SERP then, there is no option for SEO.


Proud to be a member of SEO1.
Post Mon Sep 19, 2011 1:39 pm
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ShaunWd
Preferred Member


Joined: 06 Mar 2011
Good Posts: 167

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First I never suggest PPC as PPC traffic is with campaign as PPC campaign stops your website traffic will also stop, mean no business. But SEO gives you traffic and better conversion rate. But if want to do both simultaneously then for PPC select high traffic keywords and for SEO select 4 or 5 long tail keywords. So that you can get advantage of both.


SEO Forum
Post Thu Sep 22, 2011 4:57 pm
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Steph
Senior Member


Joined: 12 May 2011
Good Posts: 261

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Running an integrated campaign will help you build your brand. Visitors may find you from a PPC campaign, but when they come back to buy, they find you organically. It is not always the paid click that converts, but it does not mean that you campaign is not working as organic brand name searches tend to increase alongside a well run PPC campaign.


Consumer Marketing
Post Fri Sep 23, 2011 2:26 pm
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Jessica
Preferred Member


Joined: 26 Jul 2011
Good Posts: 170

 Reply with quote  

Hi,
I agreed that paid advertisements are beneficial, but using it for a long run is not an intelligent decision.
For long term and organic results, there is no replacement of SEO.


Proud to be a member of SEO1.
Post Mon Sep 26, 2011 8:40 am
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gosocialsa
Preferred Member


Joined: 06 Jun 2011
Good Posts: 120

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they really do go hand in hand because the one PPC really helps bring traffic to your website and possible sales and this will help your website rank better because of the traffic. Other than that PPC is good for websites that have just started out. they need the traffic now that SEO will bring later. I have found that even though PPC does bring traffic you need to hire the right person to set your campaign up because you could just waist a lot of your money on nothing really.


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Post Mon Oct 03, 2011 9:49 am
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RichardD
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Joined: 18 Sep 2011
Good Posts: 129

Re: How do PPC Campaigns and SEO Work Together?  Reply with quote  

quote:
Originally posted by priyagupta15
How do PPC Campaigns and SEO Work Together?

i am plaining to use adwords, can any1 give any tips?

No fake signatures - thanks


Both things can work together, for example you in the starting of search engine campaign you select the PPC for few keywords and later on when your keywords appear in natural listing stop the ppc. Similarly you can select different keywords for PPC and SEO...


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Post Sat Oct 22, 2011 6:59 pm
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crishseo
Preferred Member


Joined: 16 Dec 2009
Good Posts: 163
Location: India
 Reply with quote  

you all saying right about ppc and seo. i think everybody know about the basic things only related to ppc. ppc is not a little topic if you will read about it then you will analyze that 1oo of different links in google adword.
Post Sat Oct 22, 2011 7:12 pm
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Anthony K
New Member


Joined: 20 Dec 2010
Good Posts: 5

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Its very effective to use both together, both are essential for rapid or smooth growth of an online business but SEO is one of the most cost-effective ways of marketing. If the site is properly designed and optimized then it has a longer standings compared to the paid campaigns.
Post Mon Oct 31, 2011 10:08 am
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jackdalson
Contributing Member


Joined: 16 Apr 2010
Good Posts: 47

Re:  Reply with quote  

As of me Both SEO and PPC are equally important online marketing strategies with different objectives. Successful PPC techniques achieve immediate and direct traffic while SEO involves greater strategy in navigating constant changes in search engine algorithms. Both these practices are essential components of internet marketing and work together to drive relevant traffic.
Post Wed Feb 01, 2012 9:20 am
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